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	<title>typing the void</title>
	
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	<description>expressing the wow of the www</description>
	<pubDate>Mon, 17 Nov 2008 02:20:11 +0000</pubDate>
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		<title>barCampSydney4, fragrantly remarkable day at U of NSW</title>
		<link>http://feeds.feedburner.com/~r/TypingTheVoid/~3/454314752/</link>
		<comments>http://www.typingthevoid.com/2008/11/barcampsydney4/#comments</comments>
		<pubDate>Sat, 15 Nov 2008 00:24:19 +0000</pubDate>
		<dc:creator>Joseph</dc:creator>
		
		<category><![CDATA[Sydney]]></category>

		<category><![CDATA[code]]></category>

		<category><![CDATA[community]]></category>

		<category><![CDATA[internet]]></category>

		<category><![CDATA[networking]]></category>

		<category><![CDATA[social networking]]></category>

		<category><![CDATA[barcamp]]></category>

		<category><![CDATA[bcs4]]></category>

		<category><![CDATA[CMS]]></category>

		<category><![CDATA[content filter]]></category>

		<category><![CDATA[Drupal]]></category>

		<category><![CDATA[HCI]]></category>

		<category><![CDATA[movember]]></category>

		<category><![CDATA[OLPC]]></category>

		<category><![CDATA[Plone]]></category>

		<category><![CDATA[social media]]></category>

		<category><![CDATA[User Generated Content]]></category>

		<category><![CDATA[WordCamp]]></category>

		<guid isPermaLink="false">http://www.typingthevoid.com/?p=38</guid>
		<description><![CDATA[Sydney is one of those cities that carries its own perfume, one you get a whiff of from open bus windows, moments stuck in traffic jams, or just walking down the street. It is the unmistakeable scent of gum trees, the eucalypt sweet-citrus that is as much a part of the city as the Harbour [...]]]></description>
			<content:encoded><![CDATA[<p>Sydney is one of those cities that carries its own perfume, one you get a whiff of from open bus windows, moments stuck in traffic jams, or just walking down the street. It is the unmistakeable scent of gum trees, the eucalypt sweet-citrus that is as much a part of the city as the Harbour Bridge or the Opera House.</p>
<p>I thought about this as I got my coffee with <a href="http://twitter.com/neilphillips">@neilphillips</a> the morning of <a title="link to the barcampsydney site" href="http://barcamp.org/BarCampSydney4">barCamp Sydney 4</a>, hosted at the Roundhouse, University of New South Wales, my partner&#8217;s alma mater, and wondered how I got to this place, something I regularly do since migrating here only a few weeks ago.</p>
<p>I already noted, I&#8217;m sure, how friendly and open I find this city, and it was very evident at BarCamp, where even passionate and aggressive debate was accompanied by true camaraderie and mutual respect. This was my first barCamp, 160 people concentrated in a strangely cat-litter scented music/meeting venue, and I am definitely going to the next one, and definitely presenting something having gotten over my initial shyness and wariness.</p>
<p>For those not in the know, barCamp is a unique type of dedicated conference focussing on web applications, open source platforms and next generation web environments, roughly speaking. I was attracted to it as it is a real User Generated Content (UGC) environment, where you show up and add your topic of interest, what you want to lead a discussion or presentation on, to a schedule board first thing in the morning, or even hijack a rebuttal space later in the day, as happened in the Roll your own / Don&#8217;t roll your own CMS debate I thoroughly enjoyed. It&#8217;s open to whomever adds their name to the wiki roll call, fantastically dynamic, and thoroughly free to boot! There is some sponsorship but corporate presentations are not permitted and, it is a participatory, not spectator environment.</p>
<p>I enjoyed the entire day, but had to mention some highlights. (<a title="Pictures of BarCampSydney4 by JJ Halans" href="http://www.flickr.com/photos/halans/sets/72157609079396406/">great pictures by JJ Halans available on flickr</a>) There are hashtags feeds at <a title="hashtag feed of #bcs4" href="http://www.hashtags.org/tag/bcs4">#bcs4</a> and <a title="hashtag feed of #barcampsydney" href="http://www.hashtags.org/tag/barcampsydney">#barcampsydney</a> for those interested in the copious chatter.</p>
<p>The speed networking was very helpful to this new soul trying to meet like-minded people in my industry, everyone friendly and open and engaged. Then the &#8220;Why it make sense to create your own CMS&#8221; session from <a href="http://twitter.com/voirol">Tom Voirol</a> (as well as the impassioned rebuttal from Plone and Drupal experts) and Mick Liubinskas from <a href="http://www.pollenizer.com">Pollenizer</a> talking about focus was gratifying to hear. Journo Katherine Small&#8217;s talk on how to get media attention (hope she distributes her presentation online!) and Scott Drummond&#8217;s discussion, &#8220;WTF is a Community Manager&#8221; were well presented, inspiring and enlightening. The passions around Dave Field&#8217;s presentation on &#8220;HCI failure&#8221; showed real insight and cross-platform passion.</p>
<p>And that was all before lunch! (hope to post a picture here once I debug my image upload issues with Wordpress). in the meantime check out these two pictures of me: <a title="Pictures of BarCampSydney4 by JJ Halans" href="http://www.flickr.com/photos/halans/3030931432/in/set-72157609079396406/">http://www.flickr.com/photos/halans/3030931432/in/set-72157609079396406/</a> and <a title="Pictures of BarCampSydney4 by JJ Halans" href="http://www.flickr.com/photos/halans/3031460988/in/set-72157609079396406/">http://www.flickr.com/photos/halans/3031460988/in/set-72157609079396406/</a> from <a href="http://twitter.com/halans">JJ Halans</a>. Yes, it is a truly frightful <a title="link to my moSpace" href="http://au.movember.com/mospace/1714401">Movember</a> I&#8217;m sporting.</p>
<p>The afternoon session contained a great talk about the <a title="link to One Laptop Per Children Australia" href="http://www.olpc.org.au/">OLPC</a> project from <a title="link to Pia Waugh's website" href="http://pipka.org">Pia Waugh</a> and what is in the damned thing, both hardware and software, as well as availability and upcoming deployments in Australia. Calling it a collaboration and education tool is about right. There was show-stopping mind-hacking session, A.K.A hypnotism, from Melinda Hall <a href="http://twitter.com/headwellred">@headwellred</a> that, among other things, showed us that it doesn&#8217;t have to be digital to be both fascinating and powerful. Nic Hodges led an interesting talk about idea generation and as the late afternoon fast approached, we wound up with an open discussion on how to battle the government&#8217;s desire to implement an unworkable, expensive, ill-considered blanket content filter across all Australian ISPs. It sounds like there is now a URL (I think it is: banthisurl.com, but will check) and some real activity around it. It was discussed that talking about #nocleanfeed wasn&#8217;t helping and we need to speak to non-techie people about it, not the &#8220;preaching to the converted&#8221; we now have.</p>
<p>So now it&#8217;s back to networking and job-hunting, looking for dynamic companies who might be interested in, in conversations about strategy, User centred design, end-to-end iterative project planning and management, future-focussed website creation and good places to have coffee. Hope to see some of you at WordCamp Sydney at the end of the month and please try to remember I am <a title="please donate to my Movember campaign" href="http://au.movember.com/mospace/1714401">fundraising for Movember</a>, raising awareness about men&#8217;s health issues like <a title="linkl to Movember site's description of Prostate cancer" href="http://au.movember.com/outcomes/malehealth/content/Prostate-Cancer">Prostate cancer</a> and <a title="linkl to Movember site's description of Depression" href="http://au.movember.com/outcomes/malehealth/content/Mens-Depression">Depression</a>, so your generous donation will be very appreciated and help justify me having to grow this ludicrous &#8216;tash.</p>
<p>Now off for a cycle round <a title="map of Sydney park" href="http://maps.google.com.au/maps?q=Sydney+Park,+New+South+Wales&amp;ie=UTF8&amp;oe=utf-8&amp;client=firefox-a&amp;hl=en&amp;cd=1&amp;geocode=Fe2S-v0dROgCCQ&amp;sll=-25.335448,135.745076&amp;sspn=38.161973,47.373047&amp;ll=-33.909496,151.185479&amp;spn=0.019162,0.03828&amp;t=h&amp;z=15&amp;iwloc=near">Sydney Park</a> to clear my head and recirculate the blood round these laptop bearing knees.</p>
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		<item>
		<title>Obama, Palin and the twitterverse</title>
		<link>http://feeds.feedburner.com/~r/TypingTheVoid/~3/446232191/</link>
		<comments>http://www.typingthevoid.com/2008/11/obama-and-the-twitterverse/#comments</comments>
		<pubDate>Sat, 08 Nov 2008 03:32:54 +0000</pubDate>
		<dc:creator>Joseph</dc:creator>
		
		<category><![CDATA[general]]></category>

		<category><![CDATA[standards]]></category>

		<guid isPermaLink="false">http://www.typingthevoid.com/?p=37</guid>
		<description><![CDATA[Now that the dust has settled on the US election, with a clear and confident victory for Barak Obama and IMHO the US people in general, I thought I&#8217;d take a little look at my personal experience of election day, which, if you know me you&#8217;d be aware, was conducted entirely online.
Even today I received [...]]]></description>
			<content:encoded><![CDATA[<p>Now that the dust has settled on the US election, with a clear and confident victory for Barak Obama and IMHO the US people in general, I thought I&#8217;d take a little look at my personal experience of election day, which, if you know me you&#8217;d be aware, was conducted entirely online.</p>
<p>Even today I received a tweet that the Obama campaign <a title="link to TUAW story about Obama campaign chosing Apple" href="http://www.tuaw.com/2008/11/07/obama-team-chose-apple-on-election-night/">chose Apple</a> and are very technologically aware. Gone are the days when modern heads of state can consider online communications something aides and secretaries and PAs do and stay personally removed from it. It is very interesting to hear Republican pundits talking about <a title="link to YouTube video showing Alex Castellanos discussing Obama's approach" href="http://www.youtube.com/watch?v=q-4afdMalVA">Obama&#8217;s &#8220;bottom up&#8221; approach</a> and him being an &#8220;open-source&#8221;  candidate.</p>
<p>Alex Castellanos cites the book <a title="link to Amazon entry for The Cathedral and the Bazaar" href="http://www.amazon.com/Cathedral-Bazaar-Musings-Accidental-Revolutionary/dp/0596001088/ref=wl_it_dp?ie=UTF8&amp;coliid=I4UHBTPH16IRC&amp;colid=1F4OZCQ419NM6">The Cathedral and the Bazaar</a>, which, without going into too much detail, discusses the difference between older, Industrial-Age models of &#8220;top-down&#8221; approaches versus more modern (some might say &#8220;older and more historically successful&#8221;) models of &#8220;bottom-up&#8221;, collaborative, inclusive and flexible ways of getting things done.</p>
<p>That&#8217;s the place I was in while watching the election; although &#8220;watching&#8221; is a very loose description, as I was in a way, <em>immersed</em> in it, alongside the other activities I was involved in (coding, email, music, etc.). What was fascinating for me that day was what was happening in the <a title="Definition of twitterverse from Urban Dictionary" href="http://www.urbandictionary.com/define.php?term=twitterverse">twitterverse</a> and how so many people were sharing not only the experience, but disparate online resources, to share facets of the election experience together.</p>
<p>I don&#8217;t need to list them all but to give you a flavour, there were people sharing links to live electoral maps of varying quality and scope, quoting and referencing mainstream news sources alongside more esoteric, specialist, independent or underground news, redistributing, <a title="Urban Dictionary definition of tweet" href="http://www.urbandictionary.com/define.php?term=tweet">retweeting</a> and republishing opinions, facts, vids and images from the past two years, all relevant to the November 5 elections; all in their own way, personal. One tweep even corroborating a previous comment with three sources, one, an email from his aunt in the states, who got a text from Illinois. Horse&#8217;s mouth indeed! It really did exemplify what <a title="@raettig" href="http://twitter.com/raettig">a friend</a> called &#8220;a public conversation&#8221;.</p>
<p>I was also reminded of the discussions in campaigning circles these past few years about the effect of the internet on any political campaign, worried about embarassing information coming out. One <a title="Urban Dictionary definition of tweet" href="http://www.urbandictionary.com/define.php?term=tweet">tweet</a> reminded me that YouTube was launched  (Feb-May-Dec 2005) AFTER the last US election and is now already a mainstream information channel (as well as a place to watch idiots riding their bikes of of suburban rooftops) for many people. A few minutes (<em>minutes!</em>) after Obama was declared the winner there were compilation videos and tributes available on YouTube and uStream announced they were the official streaming partner of the campaign, ready with a video stream of his acceptance speech.This at a time when it was discovered (we knew it before <em>they</em> did!) that McCain staff had turned off TV displays with the live information people there were wanting.</p>
<p>And I am certain that even the politically unaware have heard of the Palin/Sarkozy telephone prank or the video of Palin attempting to deny she previously thought Africa was a country. Google it yourself if you haven&#8217;t.</p>
<p>But this is exactly the &#8220;bottom-up&#8221;, bazaar world we are now in, where news travels as fast as one can hit the return key and a million people can be reading each other simultaneously and that comments from very different sources (trad news/actors/friends/colleagues/strangers) can all have a place for us and WE do the aggregating ourselves. If you want to talk about grass-roots politics we the people are doing it for ourselves and I m very hapy to see that there is a plac e for free and open conversation, real conversation in the twitterverse.</p>
<img src="http://feeds.feedburner.com/~r/TypingTheVoid/~4/446232191" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Movember is moustache month</title>
		<link>http://feeds.feedburner.com/~r/TypingTheVoid/~3/440430529/</link>
		<comments>http://www.typingthevoid.com/2008/11/movember-is-moustache-month/#comments</comments>
		<pubDate>Sun, 02 Nov 2008 23:54:00 +0000</pubDate>
		<dc:creator>Joseph</dc:creator>
		
		<category><![CDATA[community]]></category>

		<category><![CDATA[social networking]]></category>

		<category><![CDATA[support]]></category>

		<category><![CDATA[fundraising]]></category>

		<category><![CDATA[moustache]]></category>

		<category><![CDATA[movember]]></category>

		<category><![CDATA[prostate cancer]]></category>

		<guid isPermaLink="false">http://www.typingthevoid.com/?p=36</guid>
		<description><![CDATA[During Movember (the month formerly known as November) I&#8217;m growing a Mo. That&#8217;s right I&#8217;m bringing the Mo back because I&#8217;m passionate about tackling men&#8217;s health issues and being proactive in the fight against men&#8217;s depression and prostate cancer.
For those non-antipodeans among you, a Mo&#8217; is a moustache, &#8216;tash, lip-warmer, soup-filter, abomination, etc!
I also have [...]]]></description>
			<content:encoded><![CDATA[<p>During Movember (the month formerly known as November) I&#8217;m growing a Mo. That&#8217;s right I&#8217;m bringing the Mo back because I&#8217;m passionate about tackling men&#8217;s health issues and being proactive in the fight against men&#8217;s depression and prostate cancer.</p>
<p>For those non-antipodeans among you, a Mo&#8217; is a moustache, &#8216;tash, lip-warmer, soup-filter, abomination, etc!</p>
<p>I also have a <a title="have a look at my moBlog" href="http://au.movember.com/mospace/1714401">moSpace</a> (!) where you can read about the progress of my Mo&#8217; and <a title="help support Prostate Cancer Foundation of Australia" href="https://www.movember.com/au/donate/donate-details.php?rego=1714401&amp;country=au">donate to my cause</a>. In there you can see where I managed to insert an image of a previous version of the JoeMo from 1989, and track this current mo&#8217;s progress.</p>
<p>To donate to my Mo you can either follow the link above to donate online, send a cheque to the address noted below (<strong>remembering to note my registation number so I get credit for begging your donation</strong>), or contact me directly through this site to find out other options open to you.</p>
<p>Remember, all donations over $2 are tax deductible.</p>
<p>The money raised by Movember is used to raise awareness of men&#8217;s health issues and donated to the Prostate Cancer Foundation of Australia and beyondblue - the national depression initiative. The PCFA and beyondbluewill use the funds to fund research and increase support networks for those men who suffer from prostate cancer and depression.</p>
<p><strong>Did you know:</strong></p>
<ul>
<li>Depression affects 1 in 6 men&#8230;.most don&#8217;t seek help. Untreated depression is a leading risk factor for suicide.</li>
<li>Last year in Australia 18,700 men were diagnosed with prostate cancer and more than 2,900 died of prostate cancer - equivalent to the number of women who will die from breast cancer annually.</li>
</ul>
<p>For those that have supported Movember in previous years you can be very proud of the impact it has had and can check out the details at: [ <a title="Check out the movember site for details of the fundraising outcomes" href="http://au.movember.com/outcomes/content/Fundraising-Outcomes/">Fundraising Outcomes</a> ].</p>
<p>Movember culminates at the end of month Gala Partés. If you would like to be part of this great night you&#8217;ll need to purchase a [ <a title="another way to participate" href="http://au.movember.com/galatickets/index.php">Gala Parté Ticket</a> ].</p>
<p><strong>POSTAL DONATIONS:</strong></p>
<p>Write a cheque payable to <em><strong>Movember Foundation</strong></em>, referencing my Registration Number <strong>1714401</strong> and mailing it to:<br />
Movember Foundation<br />
PO Box 292<br />
Prahran VIC 3181 Australia</p>
<p>More information is available at <a title="Movember Australia website" href="http://au.movember.com/">http://au.movember.com/</a>.</p>
<p>Thanks in advance!</p>
<img src="http://feeds.feedburner.com/~r/TypingTheVoid/~4/440430529" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>My First STUB</title>
		<link>http://feeds.feedburner.com/~r/TypingTheVoid/~3/437491183/</link>
		<comments>http://www.typingthevoid.com/2008/10/my-first-stub/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 23:33:28 +0000</pubDate>
		<dc:creator>Joseph</dc:creator>
		
		<category><![CDATA[Sydney]]></category>

		<category><![CDATA[communication]]></category>

		<category><![CDATA[community]]></category>

		<category><![CDATA[internet]]></category>

		<category><![CDATA[social networking]]></category>

		<category><![CDATA[meeting]]></category>

		<category><![CDATA[networking]]></category>

		<category><![CDATA[stub]]></category>

		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.typingthevoid.com/?p=35</guid>
		<description><![CDATA[Had a lovely social in The Beresford Hotel in Sydney Wed night, thanks to a tip-off from the lads at Happener, with some charming ad interesting bods. I really love this friendly city and the open warm connections it is possible to make here. Anyway, the group is called a STUB, is for Sydney twitterers [...]]]></description>
			<content:encoded><![CDATA[<p>Had a lovely social in The Beresford Hotel in Sydney Wed night, thanks to a tip-off from the <a title="markus and greg @ happener" href="http://happener.com/">lads at Happener</a>, with some charming ad interesting bods. I really love this friendly city and the open warm connections it is possible to make here. Anyway, the group is called a STUB, is for Sydney <a title="Twitter" href="http://twitter.com/">twitterers</a> and is a great way to place-a-face with the people we exchange messages with through Twitter on a daily basis. if you&#8217;re in Sydney, and you tweet, consider following <a title="miniSTUB" href="http://twitter.com/stub">@STUB</a>, who also <a title="STUB or STUG" href="http://sydney.twitterusergroup.com/">have a site</a> with more info.</p>
<p>Read about it from <a href="http://www.shiftedpixels.com.au/blog/2008/10/sydney-social-media-twitter-party.html">ShiftedPixel</a>&#8217;s blog with pics included.</p>
<p>UX minds, futurists, start-up supporters, coders and recruiters, social networking tarts and generally switched on and locked-in people, not to mention a gerat discussion about fancy-shmancy Italian cooking. Thanks, mish!</p>
<p>Through the STUB (Sydney Twitter Underground Brigade BTW) I found out about <a href="http://barcamp.org/BarCampSydney">BarCamp Sydney</a> and am talking about <a title="Word Camp Australia" href="http://wordcamp.com.au/">Wordcamp Australia</a> and hope to attend another webby meet shortly. There is plenty to get stuck into here but the next week will be catching up on exiting remote work for London, a new office space in Surry Hills, clearing out the garden (who thought planting bamboo was a good idea? 6ft in 2 weeks! ick!), follow up meetings with a few agencies and hopefully a steak &#8216;n&#8217; beer with some mates, and a Laksa with my lovely (thanks for the recommendation Nick).</p>
<p>Now where&#8217;s that cat collar??? Mrow?</p>
<p><img src="file:///Users/jortenzi/Library/Caches/TemporaryItems/moz-screenshot.jpg" alt="" /><img src="file:///Users/jortenzi/Library/Caches/TemporaryItems/moz-screenshot-1.jpg" alt="" /></p>
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		<title>Strange fruit</title>
		<link>http://feeds.feedburner.com/~r/TypingTheVoid/~3/436425544/</link>
		<comments>http://www.typingthevoid.com/2008/10/strange-fruit/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 00:39:33 +0000</pubDate>
		<dc:creator>Joseph</dc:creator>
		
		<category><![CDATA[Newtown]]></category>

		<category><![CDATA[Sydney]]></category>

		<category><![CDATA[community]]></category>

		<category><![CDATA[discovery]]></category>

		<category><![CDATA[art]]></category>

		<category><![CDATA[public]]></category>

		<category><![CDATA[streets]]></category>

		<guid isPermaLink="false">http://www.typingthevoid.com/?p=31</guid>
		<description><![CDATA[Nothing posted for months and now two in one week. Deluge!
I wanted to post about the strange fruit I noticed in the park across the road from me, on my way back from the grocers something glinty caught my eye.

Can you see what it is yet? let me get closer:

I know you know what it [...]]]></description>
			<content:encoded><![CDATA[<p>Nothing posted for months and now two in one week. Deluge!</p>
<p>I wanted to post about the strange fruit I noticed in the park across the road from me, on my way back from the grocers something glinty caught my eye.</p>
<p><a href="http://www.typingthevoid.com/wp-content/uploads/2008/10/strangefruit1.jpg"><img class="alignnone size-full wp-image-32" title="strangefruit1" src="http://www.typingthevoid.com/wp-content/uploads/2008/10/strangefruit1.jpg" alt="Strange fruit dangling from a fig tree" width="400" height="300" /></a></p>
<p>Can you see what it is yet? let me get closer:</p>
<p><a href="http://www.typingthevoid.com/wp-content/uploads/2008/10/strangefruit2.jpg"><img class="alignnone size-full wp-image-33" title="strangefruit2" src="http://www.typingthevoid.com/wp-content/uploads/2008/10/strangefruit2.jpg" alt="something glinty dangling from the fig tree in Camperdown Rest Park, Newtown" width="400" height="533" /></a></p>
<p>I know you know what it is, let me zoom in a bit&#8230;.</p>
<p><a href="http://www.typingthevoid.com/wp-content/uploads/2008/10/strangefruit3.jpg"><img class="alignnone size-full wp-image-34" title="strangefruit3" src="http://www.typingthevoid.com/wp-content/uploads/2008/10/strangefruit3.jpg" alt="Strange friuit indeed" width="400" height="533" /></a></p>
<p>Someone got busy after the pubs shut! I love these guerrilla artists!</p>
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		<title>IKEA and MSI and getting your customer right</title>
		<link>http://feeds.feedburner.com/~r/TypingTheVoid/~3/435566558/</link>
		<comments>http://www.typingthevoid.com/2008/10/ikea-and-msi-and-getting-your-customer-right/#comments</comments>
		<pubDate>Wed, 29 Oct 2008 06:44:35 +0000</pubDate>
		<dc:creator>Joseph</dc:creator>
		
		<category><![CDATA[clients]]></category>

		<category><![CDATA[communication]]></category>

		<category><![CDATA[general]]></category>

		<category><![CDATA[usability]]></category>

		<category><![CDATA[curtomer relations]]></category>

		<category><![CDATA[customers]]></category>

		<category><![CDATA[IKEA]]></category>

		<category><![CDATA[MSI]]></category>

		<category><![CDATA[service]]></category>

		<category><![CDATA[UCD]]></category>

		<category><![CDATA[useful]]></category>

		<guid isPermaLink="false">http://www.typingthevoid.com/?p=29</guid>
		<description><![CDATA[I love IKEA!
That&#8217;s a big thing to say after blogging nothing for a few months. In particular since it has nothing to do with the www, at least at first glance. But it does, in a way, because, in my mind, almost everything has to do with the internet. It does have to do with [...]]]></description>
			<content:encoded><![CDATA[<p>I love IKEA!</p>
<p>That&#8217;s a big thing to say after blogging nothing for a few months. In particular since it has nothing to do with the www, at least at first glance. But it does, in a way, because, in my mind, almost everything has to do with the internet. It <em><strong>does</strong></em> have to do with understanding your customers though. Bear with me, friends.</p>
<p>For those of you who know me, you know I have moved from the UK to Australia over these past few months. Winding up work, packing up the flat, shipping it all out to Sydney, saying goodbye to loving friends, taking a well earned month off in Fiji in a hut with no electricity, (I know, hard work!) then landing in Newtown, settling into the house, buying furniture, getting listed and documented by various government agencies, sorting out broadband, telephone, finding interesting companies to approach for work, etc&#8230;..</p>
<p>*whew!* busy! but fun. So not much time for blogging, although I&#8217;ve been pretty busy in the Twittersphere and various IM tools like Skype and GTalk with friends and family from across the world, fun but busy.</p>
<p>So what&#8217;s this about IKEA? Right; IKEA gets me right. IKEA knows me and gets it right. No only me but many other people right too. They know enough of us to get most of us right. I&#8217;ve been supremely impressed by the amount and quality of information they can fit into their assembly diagrams without writing a single word. just pictures and numbers. For IKEA experts like myself, *blush* the information is straightforward and simple. For flat-pack newbies, it starts by telling you you can do it yourself, telephone them for help or have them walk you through assembly in the shop. It tells you what should be in the box, what tools you need and what skills you should posess. At the beginning of the document, where you <strong>need</strong> to see it. At every point in the assembly process where it gets a bit tricky, the information is more detailed and methodical; where there&#8217;s easy repetitive information, it all fits in one diagram. In some ways an IKEA instruction booklet not only tells you how to assemble this particular item but it tells you how to approach all flat-pack-furniture tasks. Brilliant!</p>
<p>This was a very different experience to this message from the MSI website where I simply wanted to report a fault:</p>
<p><a href="http://www.typingthevoid.com/wp-content/uploads/2008/10/msihelp.png"><img class="alignnone size-full wp-image-30" title="msi online customer service" src="http://www.typingthevoid.com/wp-content/uploads/2008/10/msihelp.png" alt="You think they could pay a few dollars to ANYone who knows English to try and see if it makes sense?" width="500" height="317" /></a></p>
<p>Here&#8217;s the text to help you read it better:</p>
<p>========</p>
<p>Attention：</p>
<ul>
<li>To avoid being handed as small mail,the system will not reply to you by e-mail.</li>
<li>Before you issue the questions, we strongly recommend that you should fill out the following basic products info and system configuration.The more detailed you provide, the faster our technical staffs can handle your problems. Very sorry for your inconvenience!</li>
<li>For saving time, you can learn all about MSI products solution by visiting our FAQ where the most asked questions we have received from our customers.</li>
<li>If you solve your problem by yourself, we hope that you may supply solution to us for our reference.</li>
<li>&#8220;Online Customer Service&#8221; provides you an exclusive inquiring field. The question you ask will be your record.</li>
<li>If you have any further questions, please visit MSI Forum to find what others said in the good article forum written by moderators &amp; power users.</li>
<li>Please use English to fill out the form.</li>
</ul>
<p>Go to Chinese version.<br />
========<br />
There are so many instances of wrong in this I can hardly contain myself but a few pop out to me right away. It is not intelligible English, for a start, and it would have cost little to commission even an expensive copywriter. I particularly like how it asks you to return to the site (URL please?) and supply the solution should you find one yourself, before you have even asked them for help. It is a lot of confusing information that is mostly unnecessary. I seriously though of returning the computer as DOA and getting a refund. In fact a lot of the reviews for this otherwise excellent computer came with a warning about bad service ,already scaring some away from this particular product. I won&#8217;t go into the farcical details of the quality of further communications or how I finally fixed it myself just before they offered to have it returned for &#8220;repair&#8221; without offering some simple solutions first.</p>
<p>So why do so many companies take the MSI route over the IKEA route? Why do so many companies make it difficult to love their products and why do so many of them completely forget that happy people come back and the pissed off make sure they don&#8217;t?</p>
<p>This is what User-Centred Design (applies to a call centre or customer service website as much as a car, computer or kettle) is all about; what is the user experiencing and how can we make it a positive experience for them while making sure they part with their money with us for their next purchase?</p>
<p>Everyone I talk to hates visiting IKEA, they hate the maze, the massiveness, the shelves, the meatballs, the outlying distant-ness, yet it is highly successful and 4 out of 5 people go back again within 2 years for more. So they must be getting something right and I think it is the small things that bring people back, like the helpful instructions and useful website that do it.</p>
<p>Charles Bukowski once wrote a short story about the little things that drive people mad. Not the world wars or huge calamities, but the little things like broken shoelaces and loose handles and static-plagued telephone lines. I think it is the little things that keep people coming to you, like friendly staff, helpful instructions and looking at it from <em>your</em> point of view.</p>
<p>Don&#8217;t drive your clients mad, help them love you.</p>
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		<item>
		<title>Where we touch</title>
		<link>http://feeds.feedburner.com/~r/TypingTheVoid/~3/326479701/</link>
		<comments>http://www.typingthevoid.com/2008/07/where-we-touch/#comments</comments>
		<pubDate>Fri, 04 Jul 2008 07:26:24 +0000</pubDate>
		<dc:creator>Joseph</dc:creator>
		
		<category><![CDATA[communication]]></category>

		<category><![CDATA[community]]></category>

		<category><![CDATA[discovery]]></category>

		<category><![CDATA[internet]]></category>

		<category><![CDATA[commonality]]></category>

		<category><![CDATA[fronteir]]></category>

		<category><![CDATA[new world]]></category>

		<category><![CDATA[photography]]></category>

		<category><![CDATA[security]]></category>

		<category><![CDATA[sharing]]></category>

		<guid isPermaLink="false">http://www.typingthevoid.com/?p=26</guid>
		<description><![CDATA[I was inspired today by being an inspiration.
I guess I should explain.
In the distant past, I used to be a photographer, before I took up the keyboard. My main forte was still life and small objects, nature isolated. You may recall at the start of this blog in the first posting, I wrote that my [...]]]></description>
			<content:encoded><![CDATA[<p>I was inspired today by being an inspiration.</p>
<p>I guess I should explain.</p>
<p>In the distant past, I used to be a photographer, before I took up the keyboard. My main forte was still life and small objects, nature isolated. You may recall at the start of this blog in the first posting, I wrote that my photography was why I got interested in the internet in the first place.</p>
<p>I have a  subscription to a tool that tracks any security breach on the internet with my name, so I can see if I am being spoofed anywhere; a useful security tool. This tool alerted me that I was being talked about and I found a student of photography who referenced me. Somewhere, somehow, this person found me in a book or publication and I gave them something to think about, and they turned to their camera to express it. I vaguely recall them emailing me and asking about my picture and I, grateful for the attention and immensely flattered, gave them the best response I could.</p>
<p>So <a href="http://www.garlik.com">this tool</a> found their reference to me and I am doubly impressed, by <a href="http://www.aev.vic.edu.au/achievement_through_art/2004/images/tapc/a_phan.htm">A Phan</a> and the image I had a part in helping to bring about, and that we connected through the world, brushed up against each other and contributed to each other&#8217;s creative energy. You and I, dear reader, have a similar relationship, via the tool we are now immersed in, me as the author of this piece, and you as the reader. Your presence, even silently, inspires me. This is one small part of the huge mesh of new connections that could not have existed without the internet, depends on it, and becomes the conduit for the types of connections humanity has always desired.</p>
<p>I said it before and I&#8217;ll say it again, this <em><strong>IS</strong></em> the new world, the new frontier where humanity will discover, support and reaffirm it&#8217;s interrelatedness. We don&#8217;t always need the deep soulful connections, like the ones we have with our friends, lovers, family, etc; sometimes it is the wonderful brushing-up against each other, where we share about some specific commonality, that draws us together and helps us understand each other.</p>
<p>See you out there!</p>
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		<item>
		<title>Freedom and dependence</title>
		<link>http://feeds.feedburner.com/~r/TypingTheVoid/~3/323064902/</link>
		<comments>http://www.typingthevoid.com/2008/06/freeedom-and-dependence/#comments</comments>
		<pubDate>Mon, 30 Jun 2008 07:17:00 +0000</pubDate>
		<dc:creator>Joseph</dc:creator>
		
		<category><![CDATA[downloads]]></category>

		<category><![CDATA[general]]></category>

		<category><![CDATA[internet]]></category>

		<category><![CDATA[support]]></category>

		<category><![CDATA[usability]]></category>

		<category><![CDATA[BBC]]></category>

		<category><![CDATA[IP]]></category>

		<category><![CDATA[iTunes]]></category>

		<category><![CDATA[television]]></category>

		<category><![CDATA[TV]]></category>

		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.typingthevoid.com/?p=25</guid>
		<description><![CDATA[What I want when I want it and all for free or with transparent pricing.
We have not had a television in the house since about 2002, partly as it was a TV I acquired from a flat I moved into in 1991 (!) and it was a bit tired, partly because reception got a bit [...]]]></description>
			<content:encoded><![CDATA[<p>What I want when I want it and all for free or with transparent pricing.</p>
<p>We have not had a television in the house since about 2002, partly as it was a TV I acquired from a flat I moved into in 1991 (!) and it <em>was</em> a bit tired, partly because reception got a bit crap when they repaired our roof but left the aerial dangling (!!), and finally, because we were too busy doing other things to really relax enough in front of the idiot box at <em>the same time</em> that something good was on.</p>
<p>And timing is everything these days. We don&#8217;t like swapping our personal schedules for the vagaries of the advertising markets and may want to watch Little Britain at noon, or Sesame Street at 7PM. And what exactly is wrong with occasionally passing on the news and watching a film at 6PM?</p>
<p>Last night we watched three episodes of a comedy program on the BBC <a href="http://www.bbc.co.uk/iplayer">iPlayer</a> because we liked it and wanted to see it right then. There are several Live TV over IP offerings available like <a href="http://zattoo.com/">Zattoo</a> and <a href="http://www.joost.com/">Joost</a> and they are starting to get somewhere but no-one really has got it right, as the iPlayer has a short expiry rate (one week) and the two latter ones occasionally fail on decent network support, leaving you with terrible compression artifacts or no connections at all partway through the program.</p>
<p>TV will have to wake up and become aware that people will find it if the originators don&#8217;t offer it. The consumer world is now aware that you can get what you want and should be able to get it when you want it. Those that are aware of this will be the respected suppliers (whinge all you like, but <a href="http://www.apple.com/itunes">iTunes</a>, even with it&#8217;s restrictive practices and weird pricing structure, gets it right <em>enough</em> to use) who deliver a good enough proportion of what we want.</p>
<p>The issue is not Intellectual Property, really, it is about milking us for something we already paid for (how anyone in the US watches television I don&#8217;t know as there seems to be the same amount of advertising as program, even without the blatant product placement!) and the consumers WILL find a solution that fits. TV companies should be cognizant of all the mistakes of the music industry and be aware&#8230;</p>
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		<item>
		<title>Act in haste, repent at leisure</title>
		<link>http://feeds.feedburner.com/~r/TypingTheVoid/~3/319070165/</link>
		<comments>http://www.typingthevoid.com/2008/06/act-in-haste-repent-at-leisure/#comments</comments>
		<pubDate>Tue, 24 Jun 2008 18:10:13 +0000</pubDate>
		<dc:creator>Joseph</dc:creator>
		
		<category><![CDATA[communication]]></category>

		<category><![CDATA[social networking]]></category>

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		<category><![CDATA[comment]]></category>

		<category><![CDATA[condemn]]></category>

		<category><![CDATA[edit]]></category>

		<category><![CDATA[empathise]]></category>

		<category><![CDATA[retract]]></category>

		<guid isPermaLink="false">http://www.typingthevoid.com/?p=24</guid>
		<description><![CDATA[I just found out first-hand what that means.
I posted a comment to an article on a popular UK newspaper&#8217;s website. (Don&#8217;t ask - I&#8217;m not tellin&#8217;!). The thing is, I empathised what the writer was writing about in broad terms, and, as a good leftie, wanted to add my un-expert three pence worth. So I, [...]]]></description>
			<content:encoded><![CDATA[<p>I just found out first-hand what that means.</p>
<p>I posted a comment to an article on a popular UK newspaper&#8217;s website. (Don&#8217;t ask - I&#8217;m not tellin&#8217;!). The thing is, I empathised what the writer was writing about in broad terms, and, as a good leftie, wanted to add my un-expert three pence worth. So I, gulp, signed off with a phrase from my bad old days on the placard carrying, peacenik, socialist demonstration circuit, you know the one, which assumes anyone with a credit history is somehow deserving of the suffering the economy rains down on him/her. I won&#8217;t repeat it now in case you&#8217;re clever and decide to google it, you cheeky monkey!</p>
<p>So I posted it, and several hours later reread the article and my comment, glaringly including my full, real name and blatantly condemning both the government and several important companies to enforced manual labour and severe caloric deprivation. &#8230; and a few typos, which, to be perfectly honest, were my first concern, stickler that I am for such things.</p>
<p>&#8220;Do I really want to stand by that statement&#8221;, I asked myself, and was also asked by my partner, and would I have said exactly the same thing to the people it was directed at, to their face? No I wouldn&#8217;t, of course. I would have been more circumspect, diplomatic and, polite. Yeah, polite, something you don&#8217;t see a ton of in open discussions on the internet. The more I read my comments, the more I empathised with their plight (even if it was self-imposed and arrogant) and could not stick to my initial statement. Not to mention, there was my NAME, right there, in Verdana 14 px! A name they could google and find out about me with, something I could no longer be faceless and anonymous behind.</p>
<p>So I sent email, after email after email as if it were a complaint (there was no facility to edit my own comment, but at least they let you reportit to avoid libel charges) and asked them to remove my full name so I didn&#8217;t have to look at it anymore. 12 hours later, the name was removed and I withdrew back into the crowd, thinking deeply on what it really felt like, and ultimately what it was that was achieved by being able to shout so easily, so anonymously (or not!) and get away with it.</p>
<p>In my <a title="First post" href="http://www.typingthevoid.com/2008/02/the-fascination-with-the-unknown/">first post</a> here I talked about the joy of quick contact with others in the world. Yesterday I experienced the flipside, the embarrassment of having my knee-jerk effluvia dross instantly published and attributed. Fortunately the internet is noisy enough that my words will soon dissapear into the background of the white-hot  white noise</p>
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		<title>internet, outer space, open source and the new open space</title>
		<link>http://feeds.feedburner.com/~r/TypingTheVoid/~3/318215970/</link>
		<comments>http://www.typingthevoid.com/2008/05/internet-outer-space-open-space-and-open-source/#comments</comments>
		<pubDate>Tue, 27 May 2008 21:18:31 +0000</pubDate>
		<dc:creator>Joseph</dc:creator>
		
		<category><![CDATA[communication]]></category>

		<category><![CDATA[general]]></category>

		<category><![CDATA[usability]]></category>

		<category><![CDATA[open-source]]></category>

		<category><![CDATA[user-centred design]]></category>

		<guid isPermaLink="false">http://www.typingthevoid.com/?p=23</guid>
		<description><![CDATA[I Read an interview with Mark Shuttleworth, a personal hero of mine, in The Guardian last night.
A fascinating story of how he wants technology to help people, but not in that overbearing, paternalistic sense but in a more fraternal, assistive way. Having done some very interesting things, like spending $20 million on a trip into [...]]]></description>
			<content:encoded><![CDATA[<p>I Read an interview with Mark Shuttleworth, a personal hero of mine, in <a title="Mark Shuttleworth interview in the Guardian last night" href="http://www.guardian.co.uk/technology/2008/may/22/internet.software">The Guardian</a> last night.</p>
<p>A fascinating story of how he wants technology to help people, but not in that overbearing, paternalistic sense but in a more fraternal, assistive way. Having done some very interesting things, like spending $20 million on a trip into space, he also started the company that oversees the Ubuntu project, Ubuntu, meaning, &#8220;I am what I am because of who we all are&#8221;. Ubuntu is about computing for people, about an environment not directed at the technically experienced but for people who want to get things done on their not so expensive anymore bits of plastic and silicon. This, to me. is usability and user-centred design in action.</p>
<p>Ubuntu is a very popular, respected (among the geekorati) operating system that is open-source and free.  Basically this means anyone can come along and modify the code used to create it, unlike Microsoft and Apple, who lock the source code away. (To be fair, the essence, the <strong>kernel</strong>, to use the proper term, of the Apple operating system, OSX, is DarwinBSD, an open source flavour of UNIX.) I see open source as part of the next wave of personal computing, open, free and distributed, that sees the entire business model of software and digital activity in general, change dramatically. Gone will be the Microsoft model, thankfully, which is already suffering from it&#8217;s own market ignorance and inability to see where the rest of the world is going. MS is big, but they won&#8217;t be for much longer when I can  get everything I <em><strong>need</strong></em> from an office application online and for free from one of a dozen diferent service providors, like Google, and others. OpenOffice Org is working on a mac port of <a title="go to OpenOfficeOrg for a free copy of their software" href="http://www.openoffice.org">OpenOffice</a> (does what MS Office does but for free!) after being available for Windows and Linux users for years. Even Adobe is offering a simple version of <a href="http://www.photoshop.com/express">photoshop online</a>, for free, with 2GB storage and some very nifty graphics tools. I still haven&#8217;t figured out their business model, but I&#8217;m not quibbling when it is so easy to use, unlike almost anything I have seen MS provide.</p>
<p>The thing that really got me from the inteview with mark Shuttleworth was the concurrence of his expression and my realisation, just a few days earlier,  that we do so much of our stuff online. I am now in a situation where the majority of my computing is in www, there is so little I do that is not at the very least, networked! I now spend a great deal of my computing time in the open space of social networking, online applications, web-based tools like the one I&#8217;m writing in now, and being entertained by streamed music to match my current moods, like with <a href="http://www.last.fm">LastFM</a>. This is in part seriously scary, but also amazing liberating, as long as I have a network connection! Why the internet is not supplied as easily as a telephone line I do not understand but surely that can&#8217;t be too far away? This is an exciting time both for computing AND the internet, when the two converge in ways that we could not foresee a decade ago.</p>
<p>BTW: did you see how I tied my title through the article? How <strong>open</strong> can you get! <img src='http://www.typingthevoid.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /></p>
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